If we had time and all eternity, we could follow the advice to do all the things, but we just don't, do we? We have to focus on the stuff that results in sales. Too many articles are written to serve the writer by using clickable keywords like "free" or "TikTok", instead of serving the reader by focusing on stuff that works. This piece was kind of my protest against that.

Author of “The Moldavite Message.” Seeker, traveler, birder, crystal collector.